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Pageflex Capabilities:
Personalized Web Sites

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Pageflex can generate personalized Web sites on the fly. Using the same principles as you use for creating a print campaign, you can also set up Pageflex to create Web pages dynamically. You can repurpose all the variables, text, images, and other project resources for the Web sites. For each variation, Pageflex inserts personal information, chooses additional content, and then generates the Web page.

You can use personalized Web sites in many different ways:

Landing Pages—You can bring customers into your Web site though a personalized landing page. the landing page can have personal information or have a personalized message for customers telling them what areas they should visit.
Personalized URLs—Give your customers meaningful, easy-to-type URLs to visit their personalized Web pages. Personalized URLs, sometimes called PURLs, remove an important barrier for people accessing Web content. They also engage people because they are URLs with familiar content in them.
Personalized Web Microsites—Pageflex can host not only a personalized landing page but an entire section of your site (a "microsite" is like a small Web site inside of a bigger Web site.)

 


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